tm logo
LOARD'S SINCE 1950
Live/Registered
SECTION 8 & 15-ACCEPTED AND ACKNOWLEDGED

accepted and acknowledged

on 23 Jul 2021

Last Applicant/ Owned by

2000 Wayne Avenue

San Leandro

CA

94577

Serial Number

86311339 filed on 16th Jun 2014

Registration Number

4702900 registered on 17th Mar 2015

in the Principal Register

Correspondent Address

Javier A. Bastidas

LELAND, PARACHINI, ET AL., LLP

199 FREMONT ST FL 21

SAN FRANCISCO CA 94105-6640

Filing Basis

1. filed as use application

2. use application currently

Disclaimer

"SINCE 1950"

LOARD'S SINCE 1950

"SINCE 1950" The color(s) blue, pink and white is/are claimed as a feature of the mark. The mark consists of the word "LOARD'S" in blue stylized cursive script, positioned over a pink and white ice cream cone. The apostrophe in the wording "LOARD'S" is replaced by a stylized blue diamond design. The wording and the design appear on a circular white background with blue arcs encircling the ice crRead More

Classification Information


Class [030]
Staple Food Products


Ice cream


First Use Date in General

30th Nov 2013

First Use Date in Commerce

30th Nov 2013

Mark Details


Serial Number

No 86311339

Mark Type

No Service/Collective Mark

Attorney Docket Number

No TAMEDW.0002

44D Filed

No

44D Current

No

44E filed

No

44E Current

No

66A Filed

No

66A Current

No

Current Basis

No

No Basis

No

Design Code(s)

08.09.01 -

Ice cream, sherbet and frozen yogurt in cones\r

26.01.04 -

Circles with two breaks or divided in the middle

26.01.13 -

Two circles

26.01.16 -

Circles touching or intersecting

26.01.17 -

Two concentric circles

26.01.21 -

Circles that are totally or partially shaded

29.01.07 -

Small, inconspicuous design elements functioning as punctuation or parts of letters

Description of Design Search

The mark consists of the word "LOARD'S" in blue stylized cursive script, positioned over a pink and white ice cream cone. The apostrophe in the wording "LOARD'S" is replaced by a stylized blue diamond design. The wording and the design appear on a circular white background with blue arcs encircling the ice cream cone. The wording "SINCE 1950" appears in white inside of a blue circle with white outlining. The blue circle appears on the white background and to the right of the ice cream cone.

Legal History


Show more

Status DateAction Taken
17th Mar 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
23rd Jul 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
23rd Jul 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
23rd Jul 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
17th Mar 2021TEAS SECTION 8 & 15 RECEIVED
15th May 2020REVIEW OF CORRESPONDENCE COMPLETE - INFORMATION MADE OF RECORD
13th May 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
17th Mar 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
06th Mar 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
06th Mar 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED