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Owners

Acuity, A Mutual Insurance Company

ACUITY, ACUITY EMPLOYEES, ACUITY AGENTS, ACUITY CUSTOMERS, ACUITY INSURANCE

ACUITY, ACUITY EMPLOYEES, ACUITY AGENTS, ACUITY CUSTOMERS, ACUITY INSURANCE
Live/Registered
REGISTERED

on 22 May 2018

Last Applicant/ Owned by

2800 S. Taylor Drive

Sheboygan

WI

53081

Serial Number

87180856 filed on 23rd Sep 2016

Registration Number

5476304 registered on 22nd May 2018

in the Principal Register

Correspondent Address

Mark J. Diliberti

Foley & Lardner LLP

777 E. Wisconsin Ave.

Milwaukee,WI 53202-5306

Filing Basis

1. intent to use

2. use application currently

Disclaimer

"EMPLOYEES", "AGENTS", CUSTOMERS", AND "INSURANCE"

ACUITY, ACUITY EMPLOYEES, ACUITY AGENTS, ACUITY CUSTOMERS, ACUITY INSURANCE

"EMPLOYEES", "AGENTS", CUSTOMERS", AND "INSURANCE" The color(s) red, dark red, black and gray is/are claimed as a feature of the mark. Insurance underwriting services and insurance claims appraisal services, both in the fields of automobile, motorcycle, property, liability, casualty, homeowners, renters, dwelling, surety, worker's compensation, glass, crime, fidelity, marine, recreational vehiclRead More

Classification Information


Class [041]
Education and Entertainment Services


Education services, namely, providing on-line courses for insurance agents in the field of insurance underwriting services, insurance claims appraisal services, claims adjustment services, insurance consultation services and insurance subrogation and salvage


First Use Date in General

19th Feb 2018

First Use Date in Commerce

19th Feb 2018

Class [036]
Insurance & Financial Services


Insurance underwriting services and insurance claims appraisal services, both in the fields of automobile, motorcycle, property, liability, casualty, homeowners, renters, dwelling, surety, worker's compensation, glass, crime, fidelity, marine, recreational vehicle, boiler and machinery, farm, earthquake, and flood; claims adjustment services in the field of insurance; insurance consultation; insurance subrogation and salvage; providing a website featuring information for policy holders and prospective policy holders regarding insurance products in the fields of automobile, motorcycle, property, liability, casualty, homeowners, renters, dwelling, surety, worker's compensation, glass, crime, fidelity, marine, recreational vehicle, boiler and machinery, farm, earthquake, and flood, credit, life, malpractice and reinsurance


First Use Date in General

07th Oct 2016

First Use Date in Commerce

07th Oct 2016

Mark Details


Serial Number

No 87180856

Mark Type

No Service Mark

Attorney Docket Number

No 094895-0122

44D Filed

No

44D Current

No

44E filed

No

44E Current

No

66A Filed

No

66A Current

No

Current Basis

No

No Basis

No

Design Code(s)

01.15.08 -

A single drop (including a single raindrop or a single teardrop)

02.11.01 -

Hearts

26.03.21 -

Ovals that are completely or partially shaded

26.03.28 -

Miscellaneous designs with overall oval shape, including amoeba-like shapes and irregular ovals

26.13.21 -

Quadrilaterals that are completely or partially shaded

26.13.28 -

Miscellaneous designs with overall quadrilateral shape

Description of Design Search

The mark consists of the following: a motion mark consisting of five frames in which the word "ACUITY" in lower case letters and black stylized font appears in the first frame; in the second frame the word "EMPLOYEES" in smaller upper case letters and gray stylized font appears, starting underneath the letter "C" in the word "ACUITY" and ending before the "Y" in "ACUITY", and a red oval angled away from the language appears to the left of the letter "A" in the word "ACUITY"; in the third frame, the word "AGENTS" in smaller upper case letters and gray stylized font replaces the word "EMPLOYEES", starting underneath the letter "U" in the word "ACUITY" and ending before the "Y" in "ACUITY", and a second and dark red oval angled toward the language overlaps with the first red oval, combining to create a heart shape to the left of the "A" in "ACUITY"; in the fourth frame, the word "CUSTOMERS" in smaller upper case letters and gray stylized font replaces the word "AGENTS", starting underneath the letter "C" in the word "ACUITY" and ending before the "Y" in "ACUITY", and the overlapping portion of the red and dark red heart shape to the left of the letter "A" in the word "ACUITY" becomes visible and lighter; in the final frame the word "INSURANCE" in smaller upper case letters and gray stylized font replaces the word "CUSTOMERS", starting underneath the letter "C" in the word "ACUITY" and ending before the "Y" in "ACUITY", and two red and dark red multiple layers of the heart shape to the left of the "A" in "ACUITY" appear to consecutively peel off from the top layer of the red and dark red heart shape, each layer flying upwardly in a butterfly-like motion.

Legal History


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Status DateAction Taken
21st Mar 2024TEAS SECTION 8 & 15 RECEIVED
22nd May 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
22nd May 2018REGISTERED-PRINCIPAL REGISTER
17th Apr 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
16th Apr 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
27th Mar 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
26th Mar 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
26th Mar 2018SOU EXTENSION 1 GRANTED
26th Mar 2018STATEMENT OF USE PROCESSING COMPLETE
16th Mar 2018TEAS STATEMENT OF USE RECEIVED