benifits of trademarking after cease & disist order
In Branding - updated on 2/13/2013
My company is 3 years old. I received a cease & desist letter from a large corp. My business name has similarities but is not the same. I am Ms Sparky Electric, they are Mister Sparky (electric contractor also). I need the gender specific identification in my name as it gets me lots of work. I have built this brand for 3 years, and really do not want to change everything about the branding. Would filing a trademark now be of any help. Ms Sparky Electric is not trademarked at this time. P...