In Trademark Ownership - updated on 11/11/2009
I am working with the Disney organization on a new product. My product is trademark driven and not patentable - It is the name that sells the product - not the actual product itself. For some reason Disney had never thought of this and they told me that it was new to them.
We are now in somewhat of a development phase and I am becoming a vendor. The want to alter the name slightly by adding Disney to the name. For instance if my trademark was for "Pizza" they want ...