Joshua Julien Brouard
12 September 2024 • 4 min read
When filing for a trademark with the United States Patent and Trademark Office (USPTO), understanding the classification system is crucial.
The USPTO divides goods and services into 45 distinct classes, each representing different categories.
These classes help streamline the trademark registration process by organizing trademarks according to the types of goods or services they cover.
Choosing the correct classes is essential for protecting your brand and ensuring that your trademark covers all relevant areas of your business.
In this guide, we'll break down what trademark classes are, how they work, and how you can select the right ones with the help of Trademarkia to safeguard your brand.
Trademark classes are categories established by the USPTO to organize and classify goods and services associated with trademarks.
There are 45 classes in total—34 for goods and 11 for services.
Each class groups related items together, making it easier to search for existing trademarks and determine the scope of protection your trademark will receive.
For example, Class 25 covers clothing, footwear, and headgear, while Class 35 includes advertising and business services.
When you apply for a trademark, you must specify the classes that best represent the goods or services your mark will cover.
This helps define the legal protection your trademark will receive, as your rights are limited to the classes in which your mark is registered.
Selecting the right classes is critical to ensuring comprehensive protection and avoiding conflicts with other trademarks.
By accurately identifying and filing under the appropriate classes, you can better secure your brand and prevent unauthorized use by others in related industries.
Learn all about our different trademark services — read our detailed article “An Overview of Trademark Services.”
Trademark classes categorize goods and services, helping businesses protect their brand in specific industries. The USPTO defines 45 classes, divided into goods (Classes 1-34) and services (Classes 35-45).
Here's a list of these classes:
Industrial and Scientific Products (Classes 1-11):
Consumer Goods (Classes 12-34):
Business and Financial Services (Classes 35-36):
Construction, Transport, and Communications (Classes 37-39):
Material and Educational Services (Classes 40-41):
Technological, Food, and Personal Services (Classes 42-45):
Understanding the various USPTO trademark classes and their significance is essential for securing your brand's protection.
With 45 different classes that categorize goods and services, selecting the right ones is crucial to ensure your trademark fully covers your business's offerings.
Filing under the appropriate classes safeguards your brand against infringement and clarifies the scope of your trademark rights.
Choosing the right classes can be complex, but with Trademarkia and our trusted trademark attorneys, you don't have to navigate this process alone.
Our platform simplifies the selection process, guiding you to accurately identify and file under the relevant classes.
Whether you're launching a new product, expanding your service line, or simply protecting your existing brand, Trademarkia is here to help.
Trust us to ensure that your trademark application is thorough, strategic, and tailored to effectively protect your brand.
The five categories of trademarks are generic, descriptive, suggestive, arbitrary, and fanciful. In terms of legal protection, they range from weakest (generic) to strongest (fanciful).
The strongest trademark classification is "fanciful." These are made-up words or symbols that have no connection to the products or services, offering the highest level of protection.
The weakest trademarks are "generic" terms, which directly describe the product or service and cannot be trademarked because they fail to distinguish the source.
The three most common types of trademarks are word marks, design marks (logos), and composite marks (a combination of words and design elements).
The "®" symbol denotes a registered trademark with the USPTO, offering legal protection, while "TM" indicates a claim of trademark rights, even if the mark is not registered.
AUTHOR
Based in our Pretoria office, Joshua is a digital content manager at Trademarkia and has extensive experience writing on legal subjects. He has a bachelor of commerce in law, as well as several marketing certifications. He is also soon to complete his postgraduate in marketing management. In his free time, Joshua loves traveling with his many rescue dogs.
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