The Never Miss Lunch Trademark: Subway’s Promise

In the empty streets, hungry eyes stare longingly at closed food banks. Homelessness is ever on the rise in these neighborhoods. Starving children frequently lack the essential nourishment they urgently require. Every day, the grim reality of poverty steals a little more hope from these young lives. For many, hunger is not a distant problem- it is here and now, leaving an indelible mark on a child’s future.

Until, in came Subway, saying ‘No more!” Known for its humanitarian efforts, Subway Canada is once again attempting to fight the good fight.

A trademark from the heart

On October the 14th, 2024, Subway Canada filed a revolutionary trademark for Never Miss Lunch. A move that is not just about legal paperwork. It is a heartfelt pledge to keep the magic of a warm meal alive for those who need it most. The trademark covers restaurant services, catering, and charitable food programs. It promises food and drink for the underprivileged, including needy children who are too often forgotten. With this filing, Subway R Canada steps forward to fight hunger and food insecurity.

Feeding the future

Did you know that 33% of food bank clients are children- even though children make up only 20% of the population? These numbers show that many young lives are at risk. When a child goes hungry, it affects not only their body but also their mind- their future. Subway Canada’s Never Miss Lunch program is designed to change that. By providing sandwiches, beverages, and canteen services, the program ensures that hungry children receive a nourishing meal. The program is also a way to bring hope to those struggling with poverty and homelessness. This trademark is a promise to grow and reach more people. With services that include not only regular meals but also charitable fundraising and catering, the program is ready to expand.

A step towards tomorrow

The filing of the NEVER MISS LUNCH trademark is a step toward a better future. It secures the brand and ensures that every sandwich, every canteen service, and every charitable meal remains “official” and true to its mission. Subway Canada is setting a standard. In a time of growing homelessness and poverty, it stands as a beacon of hope- a promise that no child will be left to hunger. Never Miss Lunch is the embodiment of this promise. It is a lifeline for these hungry children and a commitment to feed a generation in need.