- posted on 12/3/2013 7:59:16 AM
I shop Hy-Vee for all the fuel-savers my family can use. I recently bought a 2014 Ford Escape S and so far paid $.20 for my full tank and my sons full tank of gas. I recommend this to all my friends, family, even non-Hy-Vee goers, like Cub Foods, or Walmart. I wouldn't be without it. With the economy the way it is, I'm loving it. Hy-Vee should make a commercial on this. I and friends would love to share our experiences, esp. with the gas receipts to prove-- $60.76, and $60.56. I only paid $.20 for both fill-ups. Its AWESOME!!!!!Hy-Vee rocks! Employee owned, and always a friendly smile in every aisle.
- posted on 3/16/2013 6:09:49 AM
I don't like it.I like the old way the amount you spent you got that amount off when you put gas in this is not saving me anything if I don't buy what you have in the add.

HY-VEE FUEL SAVER Trademark Information

Hy-Vee, Inc.

magnetically encoded customer loyalty cards used to promote and reward customers for making store purchases by offering discounts on gasoline

Words that describe this mark

magnetically   encoded   customer   loyalty   cards   used   promote   reward   customers   making   store   purchases   offering   discounts   gasoline  

This is a brand page for the HY-VEE FUEL SAVER trademark by Hy-Vee, Inc.  in West Des Moines, IA, 50266.

Write a review about a product or service associated with this HY-VEE FUEL SAVER trademark. Or, contact the owner Hy-Vee, Inc. of the HY-VEE FUEL SAVER trademark by filing a request to communicate with the Legal Correspondent for licensing, use, and/or questions related to the HY-VEE FUEL SAVER trademark.

On Friday, February 3, 2012, a U.S. federal trademark registration was filed for HY-VEE FUEL SAVER by Hy-Vee, Inc., West Des Moines, IA 50266. The USPTO has given the HY-VEE FUEL SAVER trademark serial number of 85533379. The current federal status of this trademark filing is REGISTERED. The correspondent listed for HY-VEE FUEL SAVER is TIMOTHY J. ZARLEY of Zarley Law Firm P L C, 400 Locust St, Des Moines, IA 50309-2331 . The HY-VEE FUEL SAVER trademark is filed in the category of Computer & Software Products & Electrical & Scientific Products . The description provided to the USPTO for HY-VEE FUEL SAVER is magnetically encoded customer loyalty cards used to promote and reward customers for making store purchases by offering discounts on gasoline.

Status/Status Date:
Estimated Renewal Deadline: December 4, 2018
Serial Number: 85533379
Filing Date: 2/3/2012
Registration Number: 4255283
Registration Date: 12/4/2012
Goods and Services: magnetically encoded customer loyalty cards used to promote and reward customers for making store purchases by offering discounts on gasoline
Mark Description: The mark consists of the words "Hy-Vee Fuel Saver" in a fanciful font. The word "Hy-Vee" appears on the first line, "Fuel" appears on the next line beneath "Hy-Vee", and "Saver" appears on the next line beneath "Fuel".
Type Of Mark: TradeMark
Published For Opposition Date: 6/26/2012
Last Applicant/Owner: Hy-Vee, Inc.
West Des Moines, IA 50266
Mark Drawing Code: Drawing with Words in Stylized form
Design Search: (NO DATA)
Register Type: Principal
Disclaimer: ("FUEL SAVER")
Zarley Law Firm P L C
400 Locust St
Des Moines, IA 50309-2331

Use in Commerce Trademark - Applicant has provided proof of use of this mark in commerce to USPTO.

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TIMOTHY J. ZARLEY is a correspondent of HY-VEE FUEL SAVER trademark.

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