Frequently Asked Questions

You can protect a logo through both trademarks and copyrights, depending on your specific needs. A trademark safeguards the logo as a brand identifier, while a copyright protects the creative design.

For example, Bob's logo consists of the text "Bob's" positioned between a drawing of angelic wings. The logo, as a whole, could be registered as a trademark because it represents the brand’s identity in commerce, while the artistic drawing of the wings could be registered separately as a copyright to protect its creative design.

Trademarking a logo: A trademark protects the logo as a component of your brand identity. It ensures exclusive rights to use the logo in commerce, preventing competitors from using a similar design. For example, registering your logo as a trademark helps customers associate it with your business’s products or services.

Copyrighting a logo: Copyright protects the artistic and creative expression of your logo. It prevents others from copying or reproducing the design without permission. Copyright applies automatically when the logo is created, but registration provides stronger legal protection.

Which should you choose?

• Use trademark protection to secure your logo’s role as a brand identifier in commerce.

• Use copyright protection to guard the artistic design against unauthorized reproduction.
  For maximum protection, many businesses opt for both.

Trademarking and copyrighting your logo can be complex. At Trademarkia, we handle the entire process, ensuring your logo is fully protected. Contact us today to get started!