Frequently Asked Questions

To trademark a logo, start by performing a trademark search to ensure it’s unique and not already in use. Once confirmed, you or your attorney can file an application with the United States Patent and Trademark Office (USPTO) or your country’s trademark office. The application will require details about the logo, the goods or services it represents, and evidence of its use in commerce.

Steps to trademark a logo

• Conduct a trademark search: Ensure that your logo is unique and not already registered by another business. A thorough search minimizes the chances of rejection.

• Prepare your application: Gather details about your logo, such as its design, color details (if any), and the goods or services that it symbolizes.

• File with the trademark office: File your application with your country's trademark office (e.g., USPTO in the United States) and pay the filing fees. Be sure to include all required supporting documents, such as the image of your logo and its proposed use.

• Examination and review: The trademark office will scrutinize your application and check for conflicts with trademarks already existing.

• Respond to office actions (if required): Address any concerns or objections raised by the trademark examiner during the review process.

• Publication and registration: After approval, your logo will be published for opposition. If no valid objections are raised, it will be registered as a trademark.

Trademarking your logo protects your brand’s visual identity, ensuring it remains exclusively yours. It also prevents competitors from using a similar design, thus protecting your reputation and market presence.

Those living in the US may file for trademark registration on their own, but according to the USPTO, “we strongly encourage you to hire a U.S.-licensed attorney who specializes in trademark law to guide you through the registration process.” For those domiciled outside the US, the USPTO requires applicants be represented by an US attorney.

Headquartered in the United States with offices in 13 countries across 6 continents, Trademarkia has over 300 employees including over 20 licensed attorneys specializing in intellectual property law.

Services include:

• Trademark registration

• Trademark renewal and monitoring

• Other trademark services

• Copyright registration

• Patent filing