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Kylie Swim by Kylie Jenner Trademark Filings: An Insight into Kylie Jenner's Swimwear Line

Lindokuhle Mkhize

Lindokuhle Mkhize

30 January 20243 min read

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Kylie Swim by Kylie Jenner Trademark Filings: An Insight into Kylie Jenner's Swimwear Line

Kylie Jenner, the renowned entrepreneur and media personality, continues to expand her empire with the recent trademark filings for "Kylie Swim" and "Kylie Swim by Kylie Jenner." 

In this article, we will delve into the details of these trademark filings and explore what this means for Kylie Jenner's growing business empire.

Trademark filings:

Our trademark search engine provides us with comprehensive information about these filings. The trademark filing for "Kylie Swim" (US Serial Number: 97519152) and "Kylie Swim by Kylie Jenner" (US Serial Number: 97519189) indicates Kylie Jenner's intent to protect her brand in the swimwear industry. 

The filings cover various class categories, suggesting a wide range of associated products that may include swimwear, beach cover-ups, beach bags, and even outdoor blankets.

The importance of these trademark filings:

Kylie Jenner has established herself as a trendsetter and influencer in the fashion and beauty world. With the successful launches of Kylie Cosmetics and Kylie Baby, it's no surprise that she now seeks to make a splash in the swimwear industry. 

By securing trademarks for "Kylie Swim" and "Kylie Swim by Kylie Jenner," she aims to assert her brand's uniqueness, protect it from infringement, and establish a strong presence in the market.

Keywords and their significance:

1. Kylie Swim by Kylie Jenner trademark: The use of this specific keyword highlights the primary objective of the trademark filing. It emphasizes the significance of this particular venture for Kylie Jenner and distinguishes it from other potential swimwear brands.

2. Kylie Jenner: Being the driving force behind this new venture, mentioning Kylie Jenner's name emphasizes her involvement and amplifies her influence in the industry.

3. Kylie Swim: This keyword encompasses the overall brand name for the swimwear line, and its repeated inclusion contributes to search engine optimization, increasing the visibility of the article.

4. Kylie Baby: Although not directly related to the trademark filings, the mention of Kylie Baby underscores Kylie Jenner's success in the baby products market and indicates her ability to diversify her business portfolio.

5. Swim by Kylie Jenner: This keyword draws attention to the specific collaboration of the brand with Kylie Jenner and highlights the significance of her personal involvement in the swimwear line.

6. Kylie Cosmetics and Kylie Hair: While not the main focus of this article, briefly mentioning these successful ventures emphasizes the widespread success and credibility of Kylie Jenner's previous business endeavors.

7. Beach Cover-ups, Beach Bags, Outdoor Blankets: These keywords highlight potential associated products that may be part of the Kylie Swim brand, expanding its market appeal beyond just swimwear.

Kylie Jenner's trademark filings for "Kylie Swim" and "Kylie Swim by Kylie Jenner" indicate her expansion into the swimwear industry. By strategically protecting her brand through trademarks, Kylie Jenner aims to solidify her position and establish a successful and recognizable swimwear line.

Kylie Swim by Kylie Jenner


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Lindokuhle Mkhize, a skilled creative copywriter and content lead at Trademarkia, brings a wealth of experience in driving innovation and managing teams. With previous success in starting and growing the Innovation and Marketing department at her former creative agency, Lindokuhle boasts expertise in leadership and delivering compelling content. Based in South Africa, Lindokuhle's work focuses on key themes of creativity, effective communication, and strategic marketing.