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Starting A New Business

3 Essential Tips for Starting a New Business: A Guide by an Attorney and Entrepreneur



06 December 20232 min read

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starting a new business

Starting a business is an exciting journey. It's often marked by a blend of challenges and opportunities for learning and growth. In the world of entrepreneurship and business, many have learned valuable lessons about common yet avoidable pitfalls in starting a new business.

With this in mind, these key insights can be immensely helpful for new business owners looking to set themselves up for success.

(1) Understand the importance of founder agreements

One of the first steps in establishing a successful business is to clearly document ownership between founders. This is typically done through stock purchase agreements. Limiting your business to two to three founders is often more manageable. This helps in maintaining clear communication and decision-making processes.

A crucial aspect of these agreements is ensuring that founders' shares are vested. This means that founders will retain ownership even if they leave the business early.

In cases where a founder leaves or underperforms, it's essential to have legal provisions that allow for the repurchase of their stock. To ensure they are comprehensive and legally sound:

Seeking professional legal help to draft these agreements is always recommended.

(2) Differentiate creditors from investors

Another critical area is understanding the distinction between creditors and investors. Creditors are individuals or entities that lend money with the expectation of being repaid, typically with interest. 

On the other hand, investors are those who provide capital in exchange for equity in the company. They're repaid through the success and growth of the business rather than guaranteed repayments.

It's vital for business owners to clarify the nature of contributions from friends or family. Whether they're:

  • Acting as creditors, expecting repayments
  • Acting as investors, expecting stock

... Making a gift should be explicitly understood and documented. This clarity is essential to prevent any future disputes and misunderstandings.

(3) Maintain financial transparency

A common mistake among new business owners is the use of personal bank accounts for business transactions. This practice should be avoided at all costs. Instead, setting up a dedicated business account is crucial. 

This requires obtaining an Employer Identification Number (EIN) from the IRS and ensures that all business transactions are clearly separate from personal ones.

If personal funds are used for business purposes, they should first be transferred to the business account. This practice aids in maintaining transparency, making auditing and tracking of expenses much more straightforward.

Critical takeaways for aspiring entrepreneurs

Starting and running a successful business requires the following:

  • Careful planning
  • A clear understanding of legal and financial principles
  • A commitment to transparency and ethical practices

By remembering these tips, new business owners can avoid common pitfalls and set a solid foundation for their enterprise.

Remember, entrepreneurship is a continuous learning process. Being adaptable and resilient is key to long-term success.


How can a beginner start a business?

To start your own business, it's crucial to identify a market need and develop a unique business idea that addresses it. Begin by conducting thorough market research to:


  • Understand your target audience.
  • Get to know your competition.
  • Understand the potential risks of starting a new business in your area of interest


Next, create a solid business plan outlining your vision, mission, goals, and strategies, incorporating an assessment of potential risks. This includes analyzing market trends, understanding financial uncertainties, and preparing for operational challenges. 


It's also essential to acquire the necessary skills or knowledge in your chosen field through self-education or formal training. 


Establish a budget in your business plan, considering;


  • Startup costs.
  • Ongoing expenses.
  • Contingencies for unforeseen risks.


Include the necessity of setting up a business bank account, which will be essential for managing your finances separately from personal ones. This ensures transparency and professionalism in all your business transactions. 


Finally, start small, stay flexible, and be prepared to adapt as you learn and grow your business. Consider the risks and challenges of starting a new venture.

What is a good income for a small business?

A good income for a small business varies widely depending on the industry, location, and size. Generally, a good income covers all operating expenses. This includes salaries, rent, supplies, utilities, business insurance, and costs associated with maintaining a valid business license while also providing a reasonable profit margin.


Small business owners need to set financial goals that are realistic and achievable. They should take into account the business's growth potential and market demand. Regular financial analysis and adjusting strategies based on profit margins and revenue growth are key to ensuring a healthy income for a small business. 


This includes managing direct operational costs and ensuring that expenses like business insurance and licensing are accounted for in the financial planning.

What is the easiest business to run?

The easiest business to run often depends on the individual's:


  • Skills
  • Interests
  • Resources
  • The chosen business structure


Many business owners find that service-based businesses, like consulting, tutoring, or personal training, can be easier to start and manage due to lower upfront costs, more straightforward operational requirements, and flexible business structures like sole proprietorships or partnerships.


Online businesses, such as e-commerce or digital marketing, can also be relatively straightforward. This is especially so with the array of digital tools available and the possibility of operating under structures like LLCs or corporations. These can offer additional legal and financial protections.


However, it's important to remember that no business is entirely easy to run. Success in any business requires dedication, hard work, and a willingness to continuously adapt.

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