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Future Of Cryptocurrency In Business

The Future of Cryptocurrency for Your Business: Insights From a Crypto Expert

Joshua Julien Brouard

Joshua Julien Brouard

27 December 20235 min read

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cryptocurrency in business

In an era where digital innovation is transforming commerce, cryptocurrencies like Bitcoin and Ethereum have emerged as more than mere buzzwords. They present a new frontier for business transactions. Amidst debates and controversies, these digital currencies prompt a crucial question for businesses:

Is it time to embrace cryptocurrencies as a key component of financial strategy?

This article delves into this crucial decision. We explore insights from David Kemmerer, co-founder and CEO of CoinLedger, a leader in cryptocurrency tax reporting software. 

Kemmerer provides an expert perspective on the evolving role of crypto in business. He guides us through its potential impact and challenges.

Q&A with a crypto industry expert: Skepticism, trends, cybersecurity, and much more.

In this exclusive Q&A, we delve into the heart of the crypto phenomenon with David Kemmerer, the co-founder and CEO of CoinLedger. Kemmerer's unique perspective bridges the gap between the technical intricacies of cryptocurrencies and their practical implications for businesses today.

Overcoming the skepticism of cryptocurrency

We asked Kemmerer: Cryptocurrencies often face skepticism regarding their inherent value as digital assets. How would you address these concerns, especially considering the potential long-term evolution of digital currencies?

"Every asset that climbs the ladder of optimism must also navigate the shadows of skepticism. Observing the dynamics of non-zero balance Bitcoin wallets, the persistent upward trend is, to me, a compelling indicator that Bitcoin may currently be undervalued.

In crypto, you've got a full spectrum of assets, from stablecoins, BTC, and ETH to your wild, risky tokens. Simply put, learn your stuff before you dive in.

In our business, we partner with those who truly grasp the full spectrum of crypto — the opportunities, the pitfalls, and everything in between — and are geared up to engage with it head-on. We also do content marketing to educate users and put them at our TOFU (top of the marketing funnel), but at the end of the day, only the end user should decide if they believe in crypto or not."

The role of cryptocurrency in future business transactions

We asked Kemmerer: Looking ahead, what role do you foresee for cryptocurrencies within business frameworks? Is it conceivable that they might rival or even replace traditional currencies like the USD in corporate transactions?

"In the next few years, no chance. But in the coming decades? Bet on it. Stablecoins are already very liquid assets with global reach. More people are holding them, so more will want to spend them. That's only going to scale up unless we hit a big hacker attack or scam — and yeah, that's a real risk."

The rising trend of crypto in retail and e-commerce

We asked Kemmerer: As we move forward, do you expect an uptrend in businesses recognizing cryptocurrency as a legitimate payment method? What factors might drive or hinder this adoption in the business sector?

"It's already on the rise — just look at a recent study I read on crypto payments across various sectors. Retail and e-commerce are leading the pack, followed closely by food and dining. The takeaway is clear: from luxury goods to tech, more sectors are opening their registers to crypto.

What's going to push this forward? A soaring Bitcoin price — think crossing the $100k mark — and a growing user base. But keep an eye on the brakes: too strict regulations and scams could slam the adoption pedal hard."

The regulatory landscape of crypto transactions

We asked Kemmerer: How do you envision the regulatory landscape for cryptocurrencies evolving, and what impact might this have on their integration into mainstream business practices?

"The regs are going to tighten up, no question — it's just a matter of how much and how fast. As for business? If the rules are clear and fair, they'll make crypto a regular on the balance sheets. But if they clamp down hard, it's going to spook companies and slow down the crypto welcome party."

Using blockchain to transform business

We asked Kemmerer: Beyond cryptocurrencies, how do you see blockchain technology impacting other aspects of business operations in the future?

"To make a foresight, let's take a look at the present: Sweden already utilized blockchain for land-title transfers in the land registry, significantly reducing transaction times; the Netherlands adopted blockchain infrastructure for pension program administration, leading to reduced management costs. Malta implemented a system using Blockcerts to verify academic credentials through the Ministry for Education and Employment.

The key idea here is transparency. Transparency is a foundation for business growth and prosperity. Blockchain can revolutionize supply chain management by ensuring transparent tracking, enhancing financial transactions through secure and decentralized ledgers, and streamlining contractual processes with smart contracts."

Digital currency cybersecurity concerns

We asked Kemmerer: With the increasing use of cryptocurrencies, security concerns are paramount. What advancements or strategies do you foresee emerging to address these concerns in a business context?

"On the crypto project side, it's all about beefing up the community watch and regulatory frameworks. Every scam that pops up is like a vaccine — we learn, we adapt, and we shut it down quicker next time. It's toughening the whole ecosystem up for some solid growth.

For the solo crypto holder, here's the deal: your stash is safe by the grace of math and your gadget's security. You're the boss of keeping your digital hygiene top-notch and your devices locked down. Expect to see a boom in ultra-secure hardware and software to keep your crypto under lock and key."

Exploring the future of cryptocurrency: balancing concerns with potential

As we navigate the transformative world of cryptocurrencies, we encounter a landscape rich with both challenges and potential. This digital revolution, while inviting skepticism, also paves the way for more efficient business operations through lower transaction fees and the convenience of digital wallets.

As cryptocurrencies and blockchain technology mature, they offer a compelling alternative to traditional payment systems, challenging the dominance of fiat currency in the global market. The journey involves a delicate balance: embracing the innovative prospects of digital currencies while judiciously managing the risks.

Ultimately, the integration of crypto into everyday transactions represents not just a technological shift but a rethinking of financial paradigms, blending the old with the new in the ever-evolving tapestry of commerce.

Looking for more helpful resources to build your business? Go to our blog, where we offer insights on AI, intellectual property, and much more to future-proof your business. 


Will cryptocurrency be the future of money?

Cryptocurrency's role as the future of money remains a subject of debate. While some countries have embraced cryptocurrencies as legal tender, others have banned their use. The adoption of cryptocurrencies as a mainstream form of payment is growing, especially on the internet, with various online platforms and some brick-and-mortar stores accepting them.


Cryptocurrencies offer several advantages over fiat currency, such as immutability and decentralization, which can provide enhanced security against fraud and other financial crimes. However, their future as the primary form of money is still uncertain, given the lack of a globally accepted legal framework and the challenges of market volatility.

How do businesses benefit from cryptocurrency?

Businesses can benefit from adopting cryptocurrencies in several ways. The use of digital currencies can lead to lower transaction fees compared to traditional payment systems, and cryptocurrencies can facilitate faster and more efficient cross-border transactions. Furthermore, the decentralized nature of cryptocurrencies reduces the reliance on traditional financial institutions, potentially offering more financial autonomy and security.

Are businesses using cryptocurrency?

Yes, an increasing number of businesses are using cryptocurrency. This trend is particularly notable in the online sector, with various online marketplaces and gaming platforms accepting digital currencies. The adoption is also extending to some physical stores, although this is not yet widespread.

Which industries accept crypto?

Industries that are leading the adoption of cryptocurrencies include online retail, e-commerce, gaming, and some segments of the food and dining industry. The technology sector and luxury goods markets are also showing a growing openness to accepting digital currencies.

Do any retailers accept crypto?

Yes, several retailers accept cryptocurrencies. This trend is more pronounced in the online retail sector, where digital currencies are increasingly being used for transactions. The acceptance is gradually spreading to brick-and-mortar retailers as well, though it varies significantly depending on the region and the individual business policies.

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Joshua J. Brouard brings a rich and varied background to his writing endeavors. With a bachelor of commerce degree and a major in law, he possesses an affinity for tackling business-related challenges. His first writing position at a startup proved instrumental in cultivating his robust business acumen, given his integral role in steering the company's expansion. Complementing this is his extensive track record of producing content across diverse domains for various digital marketing agencies.