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How To Sell Coloring Books On Amazon

How to Sell Coloring Books on Amazon Like a Pro With Trademarkia's SellerGrow!

Maaz Shareef

Maaz Shareef

13 November 20246 min read

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How to Sell Coloring Books on Amazon Like a Pro With Trademarkia's SellerGrow!

Have you ever wondered how your doodles and designs could become a steady income stream on the world's largest marketplace? Well, guess what? You're about to discover how your creative genius can lead to a colorful payday!

Selling coloring books on Amazon has become a lucrative business opportunity for creative individuals. With Amazon KDP (Kindle Direct Publishing), self-publishing is easier than ever, allowing you to create and sell coloring books for:

  • Adults,
  • Kids,
  • And various niche markets.

In this article, you'll learn how to create, publish, and sell your own coloring books on Amazon using platforms like Canva and Amazon KDP. You'll also discover tips on optimizing your listings and boosting sales with Trademarkia’s SellerGrow service.

Why selling coloring books on Amazon is a brilliant idea

Here are a few reasons why selling coloring books on Amazon is a smart business move:

  • Booming demand – Coloring books are no longer just for kids. Adult coloring books have gained popularity as stress-relief tools while coloring books for kids remains a favorite pastime. 
  • Low competition in niche themes – There's still plenty of opportunity to stand out with niche ideas like holiday-themed coloring books or AI-generated art. Finding the right niche can set you apart from the competition.
  • Amazon Seller Central Access – Selling on Amazon gives you access to millions of potential buyers. Through Amazon KDP, you don't need to handle printing or shipping—Amazon takes care of it for you.
  • Generate passive income – Once your book is live on Amazon, it can generate sales and income without constant work. And with SellerGrow, you can further maximize your revenue with strategic marketing efforts.
  • No upfront costs – Using platforms like Canva to design coloring pages and upload your book to Amazon KDP is easy and doesn't require any upfront investment. You only pay when a book is sold, and Amazon prints it automatically. To learn more, check out our blog on how to sell books on Amazon

Schedule a free 15-min consult, grow your business on Amazon

Step-by-step guide to creating and selling your coloring books

1. Create your coloring book:

  • Use Canva – Even if you're not a professional designer, platforms like Canva offer customizable templates that make it easy to design high-quality coloring pages. If you're curious how to sell coloring books on Amazon using Canva, this is a great platform to bring your creativity to life.
  • Design unique coloring pages – Choose a theme that resonates with your audience. Whether mandalas for adults or animals for kids, your designs should be engaging. For more tips on protecting your designs, visit “What Is Intellectual Property Law?
  • Craft an eye-catching cover – Your book cover is the first thing potential buyers see, so make it stand out. SellerGrow can help you design covers that attract buyers and boost your book sales.
  • Include blank pages – Adding a few blank pages or simpler designs can cater to a wider audience, offering a variety of difficulty levels. Sometimes, people need a break from coloring detailed designs—think of it as the coloring book's version of a coffee break.

2, Set up your Amazon KDP account:

  • Create your Amazon seller account – Before selling on Amazon KDP, you need an Amazon seller account. After setting it up, you can start uploading your coloring book.
  • Upload your manuscript – Make sure your coloring images are high-resolution and print-ready. Blurry or low-quality images can hurt your reviews and sales; no one likes coloring blurry flowers.
  • Price it right – Use competitive pricing to attract buyers while ensuring profitability. SellerGrow can help you find the best price point based on similar coloring books on Amazon. Set a price that keeps both you and your customers happy—like finding the perfect shade of blue for a summer sky.

3. Promote your coloring book:

  • Optimize your listing – Incorporate essential keywords such as "adult coloring books" in your listing. SellerGrow can optimize your listings to ensure you rank higher in search results.
  • Leverage social media – Use platforms like Instagram and Pinterest to share your coloring pages and engage with potential buyers. SellerGrow offers social media strategies to help build your audience and drive sales.
  • Email marketing – Send out email blasts to your followers, offering promotions or sneak peeks of your next coloring book. This can drive more traffic to your Amazon listing and increase book sales.

Stand out in the coloring book market with unique ideas

Though the market for coloring books is growing, you can make your books stand out with these strategies:

  • Offer a unique theme – Consider creating a motivational quote coloring book or an AI-generated art book. Niche themes help attract a specific audience and make your book memorable.
  • High-quality designs – Buyers appreciate detailed, well-crafted designs. Whether using AI art or hand-drawing, ensure that the coloring pages are crisp and fun to color.
  • Use humor and storytelling – Adding captions, quotes, or even a storyline throughout the coloring book can increase engagement and make your book more enjoyable for users. After all, who wouldn't love a good laugh while coloring in a garden of smiling sunflowers?
  • Leverage Amazon KDP ads – Running ads through Amazon KDP can boost your book's visibility. SellerGrow helps you manage and optimize these ads for maximum exposure.

Promote your coloring book like a marketing guru

Once your book is live, it's time to promote it effectively:

  • Social media promotions – Share sample coloring pages on Instagram and Facebook to build excitement. For more ideas, check out our new blog, What Does Amazon Sell?
  • Collaborate with influencers – Influencers in the coloring book or craft communities can help promote your book to a wider audience.
  • Cross-promote your other books – If you have multiple coloring books, promote them together to boost sales. With SellerGrow, you can create a strategic cross-promotion plan.

Trademarkia's SellerGrow: your secret weapon for success

Trademarkia's SellerGrow service is designed to help self-published authors grow their Amazon businesses. From improving your designs to optimizing your listings, SellerGrow takes the hassle out of selling on Amazon.

You'll also get protection for your creative works through Trademarkia's trademark and copyright services.

Start growing your business today with SellerGrow. Protect your creations, boost your sales, and maximize your reach on Amazon.

Schedule a free 15-min consult, grow your business on Amazon


FAQs

Are coloring books profitable?

Yes, coloring books can be highly profitable, especially with the right approach. Leveraging platforms like Amazon KDP eliminates upfront printing costs, allowing for greater margins.

Popular niches like adult coloring books for stress relief or personalized themes can boost sales. Additionally, using effective marketing strategies such as SellerGrow to optimize your listings can maximize your profit potential.

Do coloring books need copyright?

Yes, protecting your coloring books through copyright is essential to prevent others from copying or reproducing your work without permission. Once your designs are created, they’re automatically protected under copyright law, but it's a good idea to formally register your copyright for additional legal protection.

Trademarkia offers services to help safeguard your designs and ensure your creative works remain yours.

Where is the best place to sell coloring books?

Amazon is the best place to sell coloring books, particularly through Amazon KDP. Amazon provides access to a global marketplace with millions of potential buyers. KDP also allows for print-on-demand, eliminating the need for upfront costs or inventory.

You can also consider other platforms like Etsy or your own website, but Amazon's reach and ease of use make it an ideal platform for most creators.

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I'm Maaz Shareef, an advocate turned legal content writer with a knack for making intellectual property law accessible and engaging. With experience working alongside U.S. attorneys, I bring a global perspective and a passion for clear, impactful communication. Let’s explore the intricacies of IP law together, and turn complex challenges into straightforward solutions.