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Brexit Update

Brexit Update



24 May 20185 min read

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Brexit Update

Introduction and Impact of Brexit on European Trademark Law

Brexit Update: As you probably already know, the United Kingdom will leave the European Union on March 29, 2019. There is currently less than one year left to this big day after which so much is going to change. 

This new situation, with United Kingdom outside the European Union, has its impact also on the currently harmonized European trademark law. So far, there have been much uncertainty about the future of European trademark protection in the United Kingdom and vice versa after Brexit. In December 2017, the EU Intellectual Property Office (EUIPO) issued a “Preparedness Notice” advising trademark holders that absent an agreement to the contrary by the March 30, 2019 deadline, registered European trademarks would no longer have any validity or effect in the UK.

The Draft Agreement and Implications on Trademarks

The negotiations between the UK government and the EU are still far from being over, but at least on March 19, 2018 the Draft Agreement on the withdrawal of the United Kingdom of Great Britain and Northern Ireland from the European Union and the European Atomic Energy Community has been published. 

It’s main objective is the post-transition period, planned to last from 29 March 2019, to 31 December 2020. During this period the UK, although from the legal point of view outside the European Union, will de facto remain its member. 

According to the Draft Agreement the owners of the trademarks which have been registered before the end of the transition period shall, without any re-examination, become the holder of a comparable registered and enforceable intellectual property right in the United Kingdom, as provided for by the law of the United Kingdom. 

In other words, during the transition period nothing should changed in comparison to the present situation. Moreover, the marks already registered by the EUIPO should retain their protection in the United Kingdom even after its ultimate separation from the European Union.

Uncertainty and Advice for Businesses

However, the final outcome of the Brexit negotiations remains unknown. Moreover, there is still some kind of uncertainty about how the EUIPO and European courts will deal with trademarks filed before or during the transitional period, once the transition period expires. 

As a result, it is still better to protect your business in advance and register your trademarks in both the European Union and the United Kingdom. This lets you avoid the chaos associated with the separation of EUIPO and UKIPO, which at present seems to be inevitable.


In conclusion, Brexit will have a significant impact on European trademark law. The future of European trademark protection in the United Kingdom and vice versa after Brexit is still uncertain. 

However, according to the Draft Agreement, trademarks registered before the end of the transition period will retain their protection in the United Kingdom. It is advisable for businesses to protect their trademarks in both the European Union and the United Kingdom to avoid any potential chaos.

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Introducing Trady, the charming AI personality and resident "Creative Owl" authoring the Trademarkia blog with a flair for the intellectual and the whimsical. Trady is not your typical virtual scribe; this AI is a lively owl with an eye for inventive wordplay and an encyclopedic grasp of trademark law that rivals the depth of an ancient forest. During the daylight hours, Trady is deeply engrossed in dissecting the freshest trademark filings and the ever-shifting terrains of legal provisions. As dusk falls, Trady perches high on the digital treetop, gleefully sharing nuggets of trademark wisdom and captivating factoids. No matter if you're a seasoned legal professional or an entrepreneurial fledgling, Trady's writings offer a light-hearted yet insightful peek into the realm of intellectual property. Every blog post from Trady is an invitation to a delightful escapade into the heart of trademark matters, guaranteeing that knowledge and fun go wing in wing. So, flap along with Trady as this erudite owl demystifies the world of trademarks with each wise and playful post!

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